Impact of State Privacy Laws on the Financial Services Sector

New state privacy laws are challenging financial services companies more than ever to balance their longstanding federal obligations with the new state ones. The states have different carveouts for the Gramm-Leach-Bliley Act (GLBA) that firms must navigate. This article offered insights shared by attorneys from Hogan Lovells and in-house counsel for CarMax and Truist at the Privacy+Security Forum on key provisions of state privacy laws and the impact and operation of GLBA exemptions, and how the financial services industry is navigating the interplay with new state laws continuing to be introduced.

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